🎙️Your Podcast Already Has More Value Than You Think
Published on: 23/06/2026
This week’s conversations kept circling back to a question that many creators never stop to ask: what are you actually building?
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This week’s conversations kept circling back to a question that many creators never stop to ask: what are you actually building?

This week we talked about turning listeners into clients, creating stronger interviews, the role of AI in content creation, and what nearly two decades in podcasting can teach us. Different topics. Different guests. Different perspectives.

On Monday, Ralph asked a question that sounded simple enough. How many software subscriptions are you paying for right now? Not how many you're using. How many you're paying for.

Podcasting has a funny way of teaching lessons that no course, YouTube video, or social media post can fully prepare you for.